In this era of rapidly changing technology, enterprises are faced with increasingly complex software development and release management requirements. This means that organizations must continually strive to ensure their software development processes are secure and reliable while staying competitive in the marketplace.

Fortunately, DevOps is a set of best practices for software development and release management that has been gaining momentum in the enterprise world. It’s a combination of practices from two formerly separate domains: software development and operations. It is designed to improve the entire process of software development and operations by allowing these two functions to work together more closely.

For those organizations managing salesforce implementations, leveraging DevOps can be especially beneficial. Salesforce is one of the most popular CRMs, and it is being relied on for increasingly sophisticated tasks like customer service and relationship management. This means that organizations need to be able to quickly and confidently make changes, deploy new features, and make sure their systems are secure.

Using DevOps best practices in any environment, especially Salesforce, can help streamline the software development, test, and deployment processes. Here is an overview of some of the DevOps best practices that enterprises should adopt when developing and deploying Salesforce applications.

Continuous Delivery and Continuous Deployment

Continuous delivery is the practice of frequently delivering small batches of software changes in a secure, reliable manner. This ensures that software is always in a state where it can easily and rapidly be released. Continuous deployment is the process of automatically releasing the changes and making them live without the need for any manual intervention.

Using continuous delivery and deployment ensures that software changes can be securely released in a rapid and controlled manner, allowing organizations to iterate quickly and deliver new features more frequently. This also helps ensure that software updates can be tested and validated within a shorter amount of time.


Automating processes is a crucial part of DevOps. Automating processes can help streamline the development, testing, deployment, and verification processes, making the entire process faster and more reliable. Any process that can be automated, from the initial build and test phases through to the deployment of changes into production, should be automated.

Organizations can take advantage of a number of tools to automate their development, testing, and deployment processes, such as Jenkins and Selenium. Jenkins is a continuous integration tool that can be used to automate the building and testing of software applications, while Selenium is a testing tool that can be used to automate the testing of web applications.


Testing is a crucial part of any software development process. Testing ensures that the application is meeting the requirements and free of any bugs or security flaws. However, testing can be a time-consuming process, so leveraging automated testing tools and practices can help streamline the process and ensure that any problems are detected and addressed quickly.

In a Salesforce environment, organizations should leverage automated testing to validate the functionality, security, and performance of Salesforce applications prior to deploying any changes into to production. This can help reduce the risk of any issues before they are released to users, and help to ensure the quality and stability of the application.


Security is also a critical component of any software development process, but it is often overlooked or undervalued. Leveraging security best practices and automated security tools can help ensure that applications are secure and protective of sensitive data.

This is particularly important for Salesforce environments, as the data stored within Salesforce can be sensitive and contain confidential customer information. This means that organizations need to ensure that their applications are secure and compliant with the relevant security regulations. Automated security tools and processes can help ensure that applications are secure.


DevOps is an essential set of best practices for software development and release management. For those organizations managing Salesforce implementations, leveraging DevOps best practices can help streamline the software development, test, and deployment processes. Using continuous delivery and deployment, automating processes, leveraging testing, and ensuring the security of the application are all essential components that should be incorporated into any DevOps strategy. By doing so, organizations can ensure that their software development and release management processes are secure, reliable, and compliant with the relevant security regulations.


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“Flosum is the best native release management tool that you will fall in love with. I have gained confidence in my role and has given me the ability to view release management from a whole different perspective.”

Faizan Ali

Faizan Ali
Salesforce Consultant at Turnitin