SALESFORCE CFO


Salesforce, one of the world's leading enterprise software companies, recently announced the appointment of Mark Hawkins as CEO of Salesforce. Mark Hawkins has had his fair share of success and notoriety throughout his career, providing top-level financial leadership in some of the world's most renowned companies. He brings to Salesforce an impressive knowledge of revenue growth, global financial operations, multibillion-dollar financing collaborations, and related business strategy.

Prior to joining Salesforce, Mark Hawkins served as the Chief Financial Officer of Symantec, a global leader in cybersecurity and safety products and services. During his four year tenure as CFO, Hawkins focused on Symantec's financial stability and helped spearhead the company's transformation from a software company into a provider of what has become the world's largest security portfolio. Symantec grew to surpass $7 billion in annual revenues under Hawkins' leadership, and he was able to successfully reduce the company's debt to positive free cash flow.

Hawkins is known for pushing companies to use financial data and analytics to drive business decisions. His expertise in merchant and capital-raising strategies have allowed him to deliver immense value in creating the solutions needed for complex business issues that involve rapid organizational changes. Throughout his career, Hawkins has demonstrated an aptitude for generating value from acquisitions and investments, complete with the ability to identify early warning signals of risk. His strong investment philosophy and his ability to predict economic trends are recognized throughout the Financial Services industry.

Before joining Symantec, Hawkins was the CFO of Logitech, Inc., where he led the company through the redesign of their financial operations, helping to reduce costs and improve customer service. He was also instrumental in Logitech surpassing a revenue of $2.5 billion in 2010 and achieving a 5-fold revenue growth from 2011 to 2013.

Hawkins is a perfect fit for Salesforce because of his skills in revenue growth, global financial operations, and managing a multibillion-dollar infrastructure. His knack for quickly recognizing opportunities and developing the solutions needed to capitalize on them will be a major asset to Salesforce. He is a creative and competent leader with a thorough understanding of current market trends.

Clients of Salesforce, providers of enterprise salesforce release management, and salesforce data backup and recovery and salesforce security solutions, now have unparalleled leadership with Mark Hawkins' appointment as CFO. His knowledge, experience, and success make him the perfect candidate to provide executive decision-making and growth planning to the Salesforce enterprise. Hawkins' enthusiastic and professional attitude make him a perfect asset to the world of Salesforce.

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Faizan Ali
Salesforce Consultant at Turnitin